Essential Components of Examples of Marketing Plans

Some business owners open up a business even without any background in marketing. But, as well know, a good business marketing strategy is starting with a good marketing plan. We may find hundreds of examples of marketing plans in the … Continue reading

The RAMPS Result Model

In the RAMPS Results Model, the arrows represent feedback and control loops which represent activities targeted toward a defined target market of potential buyers of your products and services.  The RAMPS model identifies customer buying habits and develops a strategy … Continue reading

How the RAMPS Small Business Marketing Plan Model Provides Marketing Framework

The RAMPS small business marketing plan model is designed for information gathering, analysis, and decision making. RAMPS  small business marketing plan helps business owners be more effective and more efficient not by replacing other forms of marketing information, but by  providing … Continue reading

Why Should You Have a Small Business Marketing Plan?

Do you plan to start your own small business? If so, then you need to formulate a small business marketing plan. A business marketing plan is a combination of advertising and marketing strategies created to mobilize your available resources to … Continue reading

Welcome to RAMPS Small Business Marketing Plan

The RAMPS Plan to Marketing Success© The RAMPS Plan to Marketing Success© is a model to teach anyone the subject of marketing by condensing the entire marketing discipline into one word: RAMPS RAMPS is an acronym for Research, Advertising, Merchandising, … Continue reading