Some business owners open up a business even without any background in marketing. But, as well know, a good business marketing strategy is starting with a good marketing plan. We may find hundreds of examples of marketing plans in the … Continue reading →
By definition, business marketing is the practice of selling products or services by individuals or organizations to other business entities either to use the products or services for their own business operation, or to use it as components in making … Continue reading →
Personalizing and Implementing the RAMPS Plan to Marketing Success© to Your Business You can do this. You can personalize and implement your own RAMPS Plan to Marketing Success©. Using all the marketing tools available, but in an orderly step-by-step fashion, … Continue reading →
Identifying the Importance of Relevant Buyer Behavior Patterns As you identify the important patterns that emerge from information about your prospects and customers, you quickly learn that some information is irrelevant, or at least of lesser value. With the RAMPS … Continue reading →
Practicing the Techniques of Market Segmentation Practice, practice, practice – we all know this is how you improve a skill. In this context, this means that throughout all marketing functions, you will put to use what the RAMPS Plan teaches … Continue reading →
Applying the Functions of Marketing to Your Business The RAMPS Plan teaches us to recognize the importance of buyer behavior patterns for successful marketing, but that knowledge alone is certainly not enough. Just to know about RAMPS or to know … Continue reading →
Recognizing the Importance of Buyer Behavior Patterns Understanding how and why people spend their money on your products and services is at the heart of your success in any business endeavor or profession. In many regards, we humans are creatures … Continue reading →
The RAMPS Plan to Marketing Success© The RAMPS Plan to Marketing Success© is a model to teach anyone the subject of marketing by condensing the entire marketing discipline into one word: RAMPS RAMPS is an acronym for Research, Advertising, Merchandising, … Continue reading →
